Spotting the Fakes: Deep Dive into Deep Fakes and Their Role in Cybercrime

Phishing tactics have been a persistent threat for years, and with the ever-changing digital landscape, we can always count on cyber criminals to stay updated. We have talked about many phishing tactics in the past, however 2024 has brought a new tactic that feeds on the power of AI.

“Deep Fake” gives cyber criminals the opportunity to use highly personalized and convincing attacks to confuse and manipulate individuals. Try to imagine a scenario where you are asked to complete a task for your employer only to realize that the face and voice you had trusted were not genuine. There are several ways “deep fake” can be weaponized against business’s 

  • Video Calls: A Cyber Criminal can use deep fake over a video call to coax victims into sharing confidential information, if you feel suspicious verify their identity by asking the individual on the other end to turn their head sideways. 
  • Emails & Messages: Sending videos to an individual is a common way to prove trust by making their identities seem more credible.
  • Trusted Influencer: Cyber criminals can use celebrity or influencers faces to promote fraudulent products or even convince individuals into sharing information.  

“Deepfake” technology, which has advanced steadily over the years, has the ability to engineer highly convincing fake videos and images using AI. The technology is extremely cool in theory, advancements in the tv and film industry have been made as it can be used to replace stunt doubles face’s, change lines of dialogue and even honor an actor who has passed.  

Paul Walker appears in Fast and Furious 7 following his death,  

But it has also posed a threat, as individuals now could have the opportunity to fabricate videos of others saying or doing something they never actually did or even pretend to be someone else. Concerns about the impacts of deep fakes have led to social media platforms, including Facebook and Twitter banning them from their networks.  

But it has also posed a threat, as individuals now could have the opportunity to fabricate videos of others saying or doing something they never actually did or even pretend to be someone else. Concerns about the impacts of deep fakes have led to social media platforms, including Facebook and X (previously Twitter) banning them from their networks  

What is Deep fake?

(Credit:Metaphysic) 

Stay Aware

While unsettling, these circumstances emphasize the importance of staying up to date with the latest cyber security trends as technology develops. Deepfake is becoming increasingly more accessible and prevalent, but it is just getting started. It is important to…  

  1. Improve staff awareness 
  2. Utilize cyber security training for staff 
  3. Double check, implement authentication methods 
  4. Work with experts: CATS Technology has your back, if you feel suspicious of any media content, or encounter a potential deep fake attack don’t hesitate to reach out to our team of cyber security experts.   

About CATS Technology

CATS Technology is a complete technology solutions provider, dedicated to providing solutions that will streamline operations, enhance productivity and drive innovation for businesses of all sizes. Our professionally trained and certified IT experts empower our clients to leverage the full potential of their IT investments to stay ahead of today’s rapidly evolving digital landscape. 

Our Services

Client Portal

Have you visited CATS Technology’s new Client Portal yet? It has been designed to provide everything you’ll need, all in one place. 

 

  • Submit Tickets
  • Track Ticket Status
  • Edit Ticket Content 
  • View and Pay invoices

Related Posts

Trojan Virus

The Trojan Virus Explained: A Hidden Cybersecurity Threat

Imagine your computer suddenly turning against you. A harmless-looking email attachment, an innocent link, all it takes is a simple click for the damage to begin. A Trojan virus has slipped past your defenses. Once installed, Trojans can silently compromise sensitive data, monitor activities, or grant unauthorized access to hackers all without you any signs.

Read More
2025’s Biggest Hacks: Cybersecurity’s Toughest Year Yet

2024’s Biggest Hacks: Cybersecurity’s Toughest Year Yet

From major corporations to government agencies, 2024 has been a battlefield for cybersecurity. Ransomware attacks shut down businesses, massive data breaches exposed millions, and AI-driven scams became more sophisticated than ever. In this deep dive, we’ll uncover the biggest cyber attacks of the year, who was targeted, how it happened, and what it means for the future of your digital security. These incidents serve as a stark reminder that no one is immune in the ever-evolving cyber landscape.

Read More

7 New Years Resolutions for Your Business’s IT Security

As businesses face ever-evolving cyber threats, the start of a new year is an ideal time to focus on improving security practices that can protect sensitive data, reduce risk, and enhance overall efficiency. IT security doesn’t have to be complicated—small adjustments to everyday practices can make a significant difference. By committing to a few key resolutions, you can strengthen your company’s defenses and set the stage for a more secure and productive year.

Read More